Ragnarock

PR & Influence
2020 – 2023

Ragnarock is a single-player and multiplayer VR rhythm metal game developed and published by WanadevStudio. Released in December 2020, it has been expanded with several DLCs and is available on Oculus, Meta, PSVR and PC.

Our plan

Launch campaign in July-August 2021
Punctual support for each release of the 4 DLCs with different formats: Hellfest DLC, Nuclear Blast DLC, Gloryhammer DLC, Sabaton DLC
Coordination of one PR agency and local influence for English-speaking territories (US, UK)
Support for the release of Ragnarock on other platforms: PSVR2, flat version
Organic influence campaign
Codes distribution

Our results – all countries included

481

pieces of coverage

6 917 609 490

cumulated audience (monthly unique visitors)

333 673

hours watched on Twitch

2 283 101

views on YouTube

175

streams on Twitch and YouTube videos

Best-of coverage

Other case studies

ARTE – 10 years in video game

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LOL Surprise 2023

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Rainbow High 2023

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Starfield

https://www.minuitdouze.com/wp-content/uploads/starfield.webp 677 1200 Charlotte http://www.minuitdouze.com/wp-content/uploads/Minuit_Douze_logo.png Charlotte2024-01-12 17:58:502024-01-31 14:43:38Starfield

Squishmallows

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Miniverse

https://www.minuitdouze.com/wp-content/uploads/Miniverse.jpg 343 343 Charlotte http://www.minuitdouze.com/wp-content/uploads/Minuit_Douze_logo.png Charlotte2023-12-31 17:50:592024-01-31 14:41:38Miniverse

Ghostrunner 2

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Toys & Games Press and Influence Day

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Under The Waves

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Ragnarock

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4th Cérémonie des Pégases – 2023

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Season: A Letter to the Future

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Lunii

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Karma’s World

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Toys and Games Press & Influence Day

https://www.minuitdouze.com/wp-content/uploads/Preshows-Journee-Presse-Influence-2022.png 242 681 Morgane Falaize http://www.minuitdouze.com/wp-content/uploads/Minuit_Douze_logo.png Morgane Falaize2022-12-28 18:04:392024-01-31 14:29:39Toys and Games Press & Influence Day

New World

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LOL Surprise

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Humankind

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Ghostrunner

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Terraria x Discord

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Rainbow High

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Mermaze

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Lost Ark

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DEATH STRANDING on PC

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Solasta : Crown of the Magister

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DEATHLOOP

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Subnautica: Below Zero

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Summoners War: Lost Centuria

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The Dark Pictures: Little Hope

https://www.minuitdouze.com/wp-content/uploads/proxy-image-scaled.jpeg 1440 2560 Morgane Falaize http://www.minuitdouze.com/wp-content/uploads/Minuit_Douze_logo.png Morgane Falaize2021-02-25 18:11:192022-08-29 15:57:47The Dark Pictures: Little Hope

Street Power Football

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DOOM Eternal

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Warner Home Entertainment

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Wizarding World License

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Batman 80th anniversary

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Control

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Harry Potter Wizards Unite

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PJMasks

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Paradox Interactive

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SNJV

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Mortal Kombat 11

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Magic: the Gathering

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Care Bears

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LEGO DC Super Vilains

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About us

Minuit Douze is a Paris-based PR, Influence and Social Media agency dedicated to Entertainment (video games, toys, pop culture & kids licenses) and high-tech.

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Backstage

Case studies

ARTE – 10 years in video game27 March 2024 - 10:14
LOL Surprise 202321 February 2024 - 11:21
Rainbow High 202321 February 2024 - 10:49
Starfield12 January 2024 - 17:58

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Ragnarock

Our plan

Our results – all countries included

Best-of coverage

RP – EclaireurFNAC

RP – Actugaming2

RP – COGconnected

RP – DailyStar

RP – Actugaming

RP – EcranLarge

RP – Gamergen

RP – HardcoreGamer

RP – HeyPoorPlayer

RP – IGN US

RP – UploadVR

RP – VRFocus

Influ – VaporTheGamer

Influ – TarYosh

Influ – TheBaldMan

Other case studies

About us

Search

Backstage

Case studies