LICENCE WIZARDING WORLD
Campagne Relations Presse – 2019
Maintenir une communication régulière
Sur les produits dérivés, DVD, activations fans.
Harry Potter Wizards Unite
Lancement du jeu vidéo mobile.
Retour à Poudlard
Couverture médiatique de la présence du Magicobus à Paris.
Boutique éphémère Harry Potter
Couverture médiatique de la boutique Joué Club dédiée.
Showroom Noël Warner
Présentation d’une sélection de produits dérivés à la presse et aux influenceurs.
+ 2000
retombées presse (dont 42% pour le jeu vidéo et 6% pour les produits dérivés).
230
retombées audiovisuelles (notamment pour les activations Retour à Poudlard / Macicobus et la boutique éphémère), soit 11% du total
90
retombées print et web pour le Magicobus et la boutique éphémère
+ 100
journalistes, blogueurs et influenceurs présents au Showroom de Noël
BFM TV Paris
BFM TV
CNEWS : La Matinale
TF1 – JT de 20h
LCI : L’instant Culture
BFM Paris : Journal du Matin
Elle.fr
C8 : William à Midi
M6 – calendrier de l’avent Lego Harry Potter
Télé Loisirs
C News.fr
Midi Libre
La Depeche.fr
Le Parisien.fr
Aufeminin.com
Showroom de Noël Warner
Produits dérivés Wizarding World au Showrooom de Noël Warner
Les Années Laser
Geek le Mag
Vitrine de la boutique JouéClub Harry Potter
BFM TV.com
La Gazette du Sorcier
Le Bonbon
Le Figaro.fr
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473
840
Morgane Falaize
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Morgane Falaize2025-02-21 14:00:192025-02-21 14:12:00The First Descendant
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353
616
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Morgane Falaize2025-01-22 16:27:302025-01-22 18:57:30Phasmophobia
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5418
Galadrielle
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Galadrielle2024-12-07 10:05:342024-08-07 10:31:55Création d’un compte TikTok pour Bethesda
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700
Galadrielle
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Galadrielle2024-03-27 18:51:492024-03-28 10:31:38ARTE – Dix ans dans le jeu vidéo
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350
Mathilde
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Mathilde2024-02-21 11:21:042024-04-04 11:46:24LOL Surprise 2023
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Mathilde2024-01-12 16:17:272024-03-11 12:04:49Starfield
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Mathilde2024-01-02 08:49:082024-01-30 17:53:37Squishmallows
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343
343
Mathilde
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1600
Mathilde
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Mathilde2023-12-12 15:31:292024-01-26 09:06:15Ghostrunner 2
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242
681
Mathilde
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Mathilde2023-12-07 10:07:492024-08-07 10:08:14Journée Presse & Influence Jouets et Jeux 2023
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Mathilde
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Mathilde2023-11-26 08:49:102024-01-26 08:53:13Under The Waves
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Mathilde2023-08-07 16:13:522024-05-23 10:57:50Ragnarock
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1075
Mathilde
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Mathilde2023-05-25 13:43:222024-01-30 17:32:304ème Cérémonie des Pégases – 2023
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Morgane Falaize
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Morgane Falaize2023-03-01 13:22:002024-05-23 10:58:21Season: A Letter to the Future
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Mathilde
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Mathilde2023-01-21 10:49:372024-03-26 17:46:43Lunii
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1257
1920
Morgane Falaize
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Morgane Falaize2023-01-19 16:57:102024-03-19 17:22:32Le Monde de Karma
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Morgane Falaize
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Morgane Falaize2022-12-28 17:33:372022-12-28 17:33:37Journée Presse & Influence Jouets et Jeux
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Morgane Falaize
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Morgane Falaize2022-10-28 11:55:232022-12-28 18:17:13New World
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Morgane Falaize2022-08-22 11:31:082023-01-16 22:57:33LOL Surprise
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380
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Morgane Falaize
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Morgane Falaize2022-07-17 18:11:372022-07-25 18:23:52Humankind
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Morgane Falaize2022-07-11 15:40:052022-07-25 18:10:44Ghostrunner
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Morgane Falaize2022-05-30 12:10:492022-07-04 12:42:06Terraria x Discord
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1689
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Morgane Falaize2022-05-22 20:27:062022-11-18 14:59:04Mermaze
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Morgane Falaize2022-05-22 20:26:202022-11-07 18:19:17Lost Ark
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192
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Morgane Falaize2022-05-22 20:24:442022-08-29 16:09:25Rainbow High
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Morgane Falaize2022-04-10 19:06:562022-07-25 17:36:32DEATH STRANDING sur PC
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Morgane Falaize2022-01-27 11:32:242022-01-31 17:39:57DEATHLOOP
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Morgane Falaize2021-06-26 15:25:522022-01-31 17:34:35Solasta : Crown of the Magister
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Morgane Falaize2021-06-04 17:45:182022-02-04 18:29:05Summoners War: Lost Centuria
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Morgane Falaize
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Morgane Falaize2021-02-27 10:57:232022-01-17 17:41:30The Dark Pictures: Little Hope
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Mathilde
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Mathilde2020-12-26 08:49:122024-10-19 20:03:37Street Power Football
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556
390
Morgane Falaize
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Morgane Falaize2020-08-12 12:05:572022-01-20 12:26:40DOOM Eternal
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Morgane Falaize2020-02-25 16:13:162022-08-26 15:57:02Warner Home Entertainment
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Morgane Falaize2019-12-13 16:57:412022-08-26 15:51:11Licence Wizarding World
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Morgane Falaize
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Morgane Falaize2019-12-11 13:03:022020-09-11 16:08:3080 ans de Batman
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Morgane Falaize2019-10-06 15:41:242022-08-26 15:50:42Harry Potter Wizards Unite
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Morgane Falaize2019-09-26 16:07:132022-08-26 15:44:36Control
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Morgane Falaize2019-08-28 08:51:252022-08-26 15:51:32Pyjamasques
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Morgane Falaize2019-06-23 10:33:102022-08-26 15:51:53Paradox Interactive
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786
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Morgane Falaize2019-06-19 11:51:552022-08-26 15:54:18SNJV
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Morgane Falaize2019-06-06 13:45:132022-08-26 15:52:18Mortal Kombat 11
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Morgane Falaize2019-03-19 14:37:452020-03-26 16:58:15Magic: the Gathering
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Morgane Falaize2019-02-20 14:46:062020-03-02 14:32:38Bisounours
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Morgane Falaize2018-12-09 16:41:032020-03-26 16:58:24LEGO DC Super Vilains
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Morgane Falaize2018-12-09 08:26:452022-08-26 15:53:53Hitman 2
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Morgane Falaize2018-01-27 12:43:332020-03-27 15:37:53Smarthalo
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Morgane Falaize2018-01-13 14:42:382023-10-09 17:21:05Yo-kai Watch
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Morgane Falaize2017-12-22 15:01:022021-03-16 18:37:56Nacon
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Cas clients
The First Descendant21 février 2025 - 14:00
Phasmophobia22 janvier 2025 - 16:27
Création d’un compte TikTok pour Bethesda7 décembre 2024 - 10:05
ARTE – Dix ans dans le jeu vidéo27 mars 2024 - 18:51
LOL Surprise 202321 février 2024 - 11:21
